New SMPTE Seminar To Focus On Generating & Automating Content For Multiple Platforms, Displays – Including Apple, Android Devices

Kicking off in May, one-day seminar focuses on content generation for phones, tablets, PCs, set-top-boxes, satellite receivers, computers, and connected televisions


White Plains, NY, 8 May 2012 – As broadband, mobile, and Internet technologies continue to remake business models across the digital media ecosystem, the Society of Motion Picture and Television Engineers (SMPTE), the worldwide leader in motion-imaging standards and education for the communications, media, and entertainment industries, today announced a new one-day seminar designed to help professionals create content without having to worry a great deal about its ultimate distribution platform or display device.

The seminar, How To Generate & Automate Content for Multi-Platform, Multi-Display Distribution, will begin in May 2012 and will be held in Chicago, Ill., Melbourne, Fla., New York City, and Washington, D.C. in the United States, and Montreal, Quebec and Toronto, Ontario in Canada. The cost is USD $199 for SMPTE members, $229 for members of the IEEE and the Society of Broadcast Engineers (SBE), $299 for non-members, and $59 for students.

Registration and more information are available at

SMPTE seminars are taught by industry leaders and use a highly concentrated approach to provide an immersive educational experience. Among the subjects to be explored in the new seminar are the technological differences between the types and formats of various multi-platform distribution systems and display devices; the technologies and processes for generating/automating content for iPad/iPhone and Android tablet/phone devices, set-top-boxes, satellite receivers, computers, and connected televisions; and effective workflows for multi-platform display and distribution. The seminar will also discuss the potential impact of new and emerging SMPTE and other standards such as the Interoperable Master Format (IMF), which creates a set of master files and associated metadata for the interchange and automated creation of downstream distribution packages.

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