January 25, 2012
Hollywood Section – Meeting January 25, 2012
On January 25th the Hollywood section of hosted our first meeting of the year. It took place at Roush Media, a digital intermediate
post house in Burbank California. Attendance was an unusually large approximately 130 people.
The event was hosted by THX, Barco, Advantage Video Systems and Image Systems and was broken up into three small events.
When people arrived they were greeted to elegant food such as stuffed mushrooms, Cornish game hen, Vegan polenta sandwiches
and a mushroom and salad bar. The first part of the meeting was a continuous networking gathering where friends and colleagues
could talk over the issues of the industry and our guests and students met industry leaders to help them in their career.
The second part was a presentation from THX and Barco on 11.1 theater systems and the third was a focus panel on DI, color
strategies and issues facing our industry. Each of the presentations were repeated twice to give people a chance to continue to
network and see all the presentations. At the beginning of each of the presentations Jeffrey Stansfield, who is the current secretary/treasurer
introduced the speakers and gave a brief presentation on the benefits of membership and some of our upcoming events.
The 11.1 presentation was given by Rick Dean who is the Senior Vice President of THX and has been with them since 1999.
Rick brought many years of post production and production experience as the lead in many of the Star Wars trilogy movies as
well as being a former governor of SMPTE. Rick is also a chair for the 3D@Home Consortium which represents Consumer Electronics Manufacturers,
Studios, Games Developers and 3D Technology providers to help drive standards for enabling the 3D market in the consumer’s home
and commercial applications. In the presentation he talked about the history of THX and how they got from their beginnings to introducing
this immersive sound system called the Auro 3D 11.1. Rick played a short informational video explaining the benefits of the Auro 3D
sound system and how it works. He had slide presentations on how to break down 11.1 mix to a 7.1 and then back up to the 11.1
. During the presentation we were treated to interviews from the mix team at Skywalker Sound for the feature film “Red Tails”.
We also saw a breathtaking clip from the movie. There were also interviews with Wilfried Van Baelen, CEO of Auro 3D Technologies
and the inventor of Auro 3D, and Brian Claypool, VP Business Development at Barco. The audience learned how 30 years of experience
enables companies like THX and Barco to collaborate and bring us an impressive theatrical experience. Many of the attendees were
interested enough to commit to make a trip out to the Regal Theater in Calabasas to hear the Auro 3D system in a theatrical setting.
Jeffrey Stanfield – Secretary/Treasurer
Advantage Video Systems
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