Event Type: 
Section Meeting
Event Date: 
Thursday, November 19, 2015 - 18:15 to 21:00
10 Argyll Street,
W1F 7TQ London
United Kingdom
Event Details: 

Meeting over subscribed join wait list for priority booking for a second event 

 Event Cinema has become incredibly popular in the Cinema greatly improving revenue

and cashflow for the established Cinema business.
Peter Wilson - a new SMPTE Fellow - introduces Event Cinema  and how comes in many forms, Opera, Theatre, Museums, Sports and Rock concerts
are just the beginning.
and poses the question Event Cinema, is it more than Just TV on a big screen?


There are important differences:

  • TV screens generate light and work in a bright environment
  • Cinema screens reflect light and work in a dark environment
  • TV sound comes through small speakers
  • Cinema sound has a high-power sound system

There are also a host of custom and practice differences.

Come and find out more!

Please note that there were limited places at this meeting -
so preference was given to SMPTE members .....

if you book onto the wait list  you will get priority at a second presentation to be held early in 2016 


Welcome and Introduction by Cedric Lejeune VP Technology Post-Production Ymagis

Melissa Cogavin Event Cinema Association

Melissa has worked in the distribution industry in the UK for 15 years at Disney & Paramount Pictures.
She set up her own consultancy in 2009 and worked closely with distributors and exhibitors in the Alternative Content, or Event Cinema industry, in a variety of capacities: research, sales, marketing
and operations.
 In 2012 she set up the Event Cinema Association, recognising the need for support, infrastructure and promotion in this emerging market.
Her vision was to create an information and networking resource for those involved in the event cinema industry, and supply the statistical data and research vital to help it grow and attract investment.


Peter Wilson, High Definition & Digital Cinema Ltd

Peter Wilson began his career at 15 with an electronic and mechanical apprenticeship and subsequently worked in TV studio engineering before joining Sony Broadcast. He moved into HDTV in the mid-’80s, facilitating HD productions including the very first 35MM feature movie shot in HD and first HD multi-camera Music Shoot. In 1998 he facilitated the technical facilities for the first digital cinema demonstration at IBC Brighton. As a founding Director of the European Digital Cinema Forum he continues to focus on digital cinema interoperability and Innovation. During his time at Snell & Wilcox, he earned a Technical Emmy for work on  HD Up-conversion.
He is a BKSTS Fellow, SMPTE Fellow (Awrded 2015)  and Director of the Event Cinema Association (ECA)
.Peter is always excited to see technology improve potential. www.hddc.co.uk

Tomasz Witkowski Ymagis

Tom has held many positions were he was responsible for leading staff in time pressured environments in the media industry. This has been a mixture of external customers in my cinema roles and Digital Cinema mastering where customer satisfaction is imperative. These customers have ranged from Hollywood Studios, independent film makers to public consumers. 
Tom’s roles have included managing technical staff, a technical environment, solving problems and coordinating solutions with staff to meet internal and external expectations, where quality of the content is paramount in addition to meeting deadlines.


We thank YMagis For the Ample Refreshments  and faclitiy tour


Argyll Street is  pedestrianised  - one road to the East of Regent Street  & South of Oxford Street.

 There are exits into Argyll St from Oxford Circus Tube Station Central Victoria and Bakerloo lines 
Exit 8  into Argyll Street and Exits 6 and 7 are just on the corner with Oxford Street  so turn left .

YMagis is at no 10 on the east side (same side as the exits). at end of the Pedestrian Zone at Little Argyll st

No 10 is "The  Observatory" - Ymagis is on the Second floor.

Walk from Oxford street to the Telepnone box and look left - No 10 is in front of you!