Bits By The Bay is sold out for 2018!
The Bits By The Bay Program and Mobile App are sponsored by Amazon Web Services
WiFi and Audio/Visual systems for the conference are sponsored by Avid
Tuesday May 22nd
Welcome Reception and Campfire
Tuesday 6:00 PM to 9:00 PM
Join us for our welcoming reception, cookout and campfire. This is held at an offsite location and no parking is available at the site. Shuttle busses leave the hotel at 5:30, 6:00 and 6:30, and will leave from the reception to the hotel at 9:30, 10:00 and 10:30 PM. Please join us for an evening of food, drink and music.
JAM WITH THE BAND - Bring along an instrument and jam with the best pickup band around!
SING WITH THE BAND - Sing your favorites backed up by the House of Jam band.
DEFUNCT COMPANY SHIRT CONTEST - Wear a logo shirt from a company whose name is now history and win a prize.
Hosted by Tektronix
The SVIP Roadshow
This year several vendors and sponsors have combined forces to bring the Video over IP Interoperability roadshow to Bits By The Bay. Here's a chance to get some hands-on time with an SVIP system and learn how to configure and troubleshoot these systems. Brought to you by Diversified Systems, Imagine Communications, Tektronix and Arista.
The IP Roadshow will be in the Board Room on the first floor of the hotel. Access the room from the hotel (left at the registration desk, to end of hallway) or outdoors from the beach/waterfront side. The IP roadshow will be open at the following times:
- Wednesday AM Break
- Wednesday Lunch (30 minutes after lunch begins)
- Wednesday PM Break
- Wednesday Cocktail Reception and Dinner (by appointment; please sign up)
- Thursday AM Break
- Thursday Lunch
- Thursday PM Break
Wednesday May 23rd
Wednesday 7:30 AM to 10:30 AM
Check-in table open in the conference break area. Pick up your credentials and other conference material.
Our thanks to Susan Kuhn for running the registration table!
NOTE: Onsite registration is $750 for anyone not already registered, credit cards only.
7:30 AM to 9:00 AM
Join us for a full hot breakfast, courtesy of TEDIAL starting at 7:30 AM
Wednesday 9:00 AM to 6:00 PM
Welcome and Introductions
9:00 AM to 9:15 AM
Welcome to the 2018 Bits By The Bay.
Tom Hackett, Washington DC Section Chair
Bruce Wahl, Former Mayor, Chesapeake Beach
Rick Singer, Conference Producer
Supersession: Studio Video Over IP (SVIP)
Wednesday 9:15 AM to 3:50 PM
The debates are over, the Standards are ready, the products are beginning to flow off the shelves. Studio Video over IP (SVIP) has arrived and is now being deployed. What do you need to know about SVIP - how to make it work and what's still on the roadmap? We'll look at where we've been, where we're going, what you need to know to make ST 2022-6 and ST 2110 work and look at some actual implementations.
Standards-Based Studios on IP Infrastructure
9:15 AM to 10:00 AM
This presentation focuses on the practical realities of IP-based television production and distribution facility design using SMPTE and AMWA standards-based approaches. Particular focus will be on the system organization, management, and control aspects.
IP Fabric for SVIP
10:00 AM to 10:35 AM
This session will focus on the best practices for building a network fabric to accommodate next-generation file-based and SVIP workflows. We will provide an overview of the current migration from SDI to IP for live Vvdeo and discuss fabric, architecture and building blocks around the concept of spine & leaf. What benefits do these bring to a broadcast facility to address high throughput and high availability requirements? We will discuss topics specific to video processing applications around non-blocking architecture, buffering considerations, timing and reference over Ethernet, network load balancing and multicast concepts.
The SVIP Roadshow
10:35 AM to 10:45 AM
For several years manufacturers have been working together to make SVIP a relaity. Interoperability tests have been critical in this effort and these multi-vendor test systems have been regular features at the NAB, IBC and SMPTE conference. This year Diversified Systems and several technology partners are showing a sample SVIP system in the Board Room in the Chesapeake Beach Resort & Spa hotel. Check it out and take SVIP for a test drive!
Diversified Systems Inc
Wednesday AM Break
10:45 AM to 11:15 AM
It's crunch time - grab a granola bar and yogurt to get you through the morning. The morning break is sponsored by Communications Engineering Inc..
AES 67 in SVIP
11:15 AM to 11:45 AM
While AES67 and SMPTE 2110 are major steps forward for the industry by bringing together agreement on standards for audio transport, there are still some challenges faced when you try to use this technology to replace your existing infrastructure. Presently, in order to configure audio streams devices need to be set up usually by addressing individual web servers in each end point. This is still pretty unsophisticated requiring the exchange of SDP information usually by SneakerNet which is completely impractical in a network of any size.
This presentation will talk about the importance of network discovery and registration in this context and how NMOS will make this all much easier.This is why the next stage of the AIMS roadmap is so key – the technology to do all this set up from a central point.”
PTP Implementation Challenges & Best Practices
11:45 AM to 12:15 PM
How should you design an SVIP implementation? Timing and reference are still essentail and are carried using Precision Time Protocol in ST 2110. Learn how to design your PTP network correctly and troubleshoot PTP issues.
12:15 PM to 1:30 PM
Enjoy a taste of Southern Maryland with fried chicken and baked ham.
Lunch is provided by Ooyala, JVC and Diversified Systems Inc.
Keynote Address: NAB 2018 in review
1:30 PM to 2:20 PM
Mark Schubin brings us his enlightening and enterntaining view of NAB this year. If you went, here's a chance to see all the things you missed. And if you didn't go, you'll get to enjoy the best of NAB while avoiding the sales pitches, convention hall food, taxi lines and blisters.
The Schubin Cafe
Monitoring and Orchestration for All-IP Facilities
2:20 PM to 2:50 PM
How do you manage and trouble an SVIP facilty? An IP network table doesn't revel the logical signal flwo the way line drawings used did in analog and SDI facilties. What new methods, tools and best practices do we need to manage and troubleshoot SVIP?
SVIP Early Adopter Case Studies
2:50 PM to 3:20 PM
Throughout 2017 we have seen multiple facilities, ranging greatly in functionality and scale, adopt commercial off the shelf (COTS) based IP infrastructure to meet their current and future needs. This rapid adoption of technology has had more than a few success stories, along with lessons learned on how to deploy these emerging technologies. Some deployments have gone technically smooth and the challenges ended up being workflow related, other deployments ended up being technically arduous while the supported workflows were successfully implemented. This presentation is set to address what market trends have coalesced to enable the large-scale deployment of this technology, what markets have adopted IP successfully into their workflow and what lessons have been learned.
Grass Valley, A Belden Brand
SVIP Q&A Session
3:20 PM to 3:50 PM
Are you ready to make the move to an all-IP video facility? Bring your questions to the SVIP experts.
Wednesday PM Break
3:50 PM to 4:30 PM
Brownies, cookies and coffee to recharge you for the afternoon. Sweet!
Compliments of Evertz Microsystems
Focus Session: High Dynamic Range
Wednesday 4:30 PM to 5:30 PM
HDR - Making Your Pixels Better
4:30 PM to 5:00 PM
This presentation focuses on the fundamentals of HDR and how it relates to the human visual system. Following this will be information on HDR systemization for non-realtime applications including HDR engineering in cameras and lenses and on-set HDR monitoring.
Canon USA5:00 PM to 5:30 PM
HDR in Live Workflows
5:00 PM to 5:30 PM
This presentation looks at the real-time applications and implementations of HDR in live production.
A Conversation with Larry Thorpe
5:30 PM to 6:00 PM
Larry Thorpe, Senior Fellow at Canon, has been a fixture in the television industry since the early 1960s. His career spans the transition to digital, HDTV and now HDR. We'll take a look back at our history with a legendary pioneer and innovator.
Larry Thorpe, Peter Wharton and James O'Neal
End of Wednesday Conference Program
Bits By The Bay Cocktail Reception
Wednesday 6:00 PM to 7:00 PM
Join us for the cocktail reception with open bar and hors d'oeuvres on the docks overlooking the bay. Included in your conference pass.
Provided by Canon
On the docks
Beach Party Conference Dinner
Wednesday 7:00 PM to 9:00 PM, on the beach
Feast on Maryland Crabcakes, grilled-to-order filet mignon & NY strip steaks and more at our beach party cookout and buffet. Dinner, wine and open bar are included in your conference pass.
Conference dinner sponsored by Dalet, Comrex and Imagine Communications
Wine sponsored by Grass Valley Group, a Belden Brand, and Telestream
Thursday, May 24th
Thursday Attendee Check-In
7:30 AM to 10:30 AM
Check-in table open in the conference break area. Pick up your credentials and other conference material. NOTE: There will not be any onsite registration available.
Reminder: If you are planning to join us at the hard-sheel crabfeast wrap party tonight, now is the time to signup at the registration desk.
Special thanks to our registration volunteer Susan Kuhn!
7:30 AM to 9:00 AM
Join us for a full hot breakfast, courtesy of Sony, starting at 7:30 AM
Welcome and Introductions
9:00 AM to 9:15 AM
Peter Wharton, Program Co-chair
Thursday All-Day Supersession: Reinventing the Media Supply Chain
9:15 AM to 5:00 PM
Introduction to Reinventing the Media Supply Chain
9:15 AM to 9:30 AM
The integration of digital media and OTT workflows into existing media ecosystems requires a reinvention of these workflows to create efficiencies and avoid silos and snowflakes. The result is the Media Supply Chain, one that unifies and streamlines workflows while leveraging cloud technologies and distributed, connected multi-partner operations. In the Media Supply Chain, content moves increasingly faster and more accurately, connecting the creative teams, consumers and advertisers even closer together. Underpinning all of this are analytics and transparency that allow true valuation and monetization.
Hybrid Cloud-Based Workflows and Implementations
9:30 AM to 10:00 AM
What is the Media Supply Chain and what makes it different? The Media Supply Chain must be elastic, responding to changes in demand as well as business models. The hybrid Media Supply chain addresses these requirements and delivers a solution that's flexible, agile and scalable, while also being economical. This presentation covers the fundamentals of the Media Supply Chain, the hybrid cloud models and some applications and use cases.
Survive and Thrive - The Value of the Connected Supply Chain
10:00 AM to 10:30 AM
Today’s content supply chain is often consists of process silos with sub-optimal productivity, inconsistent metadata, and best-effort content utilization. It has become clear that substantial changes are needed in the way video is currently produced, managed and distributed. These processes must become more efficient, more open and more adaptable to meet the evolving demands of the global marketplace and the end viewer. This session will explore the value of the connected supply chain, why you should have one and what you need to be looking out for.
Thursday AM Break
10:30 AM to 11:15 AM
Fresh fruit is just what you need to stay focused today. The morning break is sponsored by AC Video Solutions
Fundamentals of Cloud Migrations
11:15 AM to 11:55 AM
Moving to the cloud is more than a buzzzword; it's a new lexicon and set of technologies to master to achieve fluency. This presentation is a primer on the public clouds - the value they offer, the unerlying technologies, how these services are utilized and the key terms and concepts.
Jamie Duemo and Todd Gagorik
Amazon Web Services (AWS)
Cloud Migration Case Study: Discovery Communications
11:55 AM to 12:35 PM
Media companies continue to evaluate different technologies to increase their operational agility, flexibility and adaptability. Cloud deployments of media workflows are proving to be increasingly viable way to deliver these key capabilities. This includes file based workflows and most recently linear playout applications. This enlightening presentation will outline the core elements and architecture of a massive scale cloud playout application including critical challenges and enabling technologies. Further, practical application of cloud-based Artificial Intelligence (AI) technologies will be discussed.
Dan Turow, Evertz
Rob Goldheim, Discovery
Evolving MAM Systems in the Cloud
12:35 PM to 1:15 PM
Traditional MAM systems need to evolve into micro-services infrastructures using self-contained modules for the media processing needs. This is the opposite of the traditional monolithicl MAM approach.This presentation introduces the concept of Business Process Managemen (BPM) workflow Building Blocks as a high-level tool to build services in the cloud that can be offered to different customers and support rapid deployment and re-configuration.
Julián Fernández-Campón Montero
1:15 PM to 2:30 PM
Today's lunch is provided by Grass Valley, a Belden Brand, and includes salmon and hand-carved steak.
Leveraging the Cloud to Share Resources
Thursday 2:30 PM to 3:00 PM
Media enterprises are often located in multiple regiosn and even countries. Intelligent sharing of content beween these sites creates efficiencies and economies. This presentation will loom at how some networks and station groups are using cloud media workflows to make this sharing practical.
Artificial Intelligence Made Actionable for M&E
3:00 PM to 3:30 PM
By now, you’ve probably heard that artificial intelligence is the talk of town in the M&E sector. Studios, broadcasters and OTT service providers can harness this technology to extract valuable insights from both structured and unstructured content. In this session, experience how artificial intelligence is transforming public and private audio and video data for the M&E industry. See first hand how purpose-driven solutions are improving workflow efficiencies through content search & discovery; advertising verification; sponsorship valuation; content extension, competitive research, talent development, and more.
Machine Learning & AI for QC
3:15 PM to 3:45 PM
Learn what is possible today with Machine Learning and Artificial Intelligence. The range of possibilities extend from Quality Control and Compliance to Captioning/Sub-titles to artifact detection and meta data creation. The possibilities are almost endless.
Thursday PM Break - The Bits By The Bay Ice Cream Party!
4:00 PM to 4:30 PM
Join us for the Bits By The Bay's Ice Cream Party. After all this work you deserve a treat.
Compliments of Evertz Microsystems
Case Study: Media Workflows for a Championship Team
4:30 PM to 5:00 PM
Integrating systems to support a constantly evolving and growing media landscape requires continuous evaluation and enhancement. Providing such integration and support to a growing team on their journey to a SuperBowl tests and challenges those integrations to their fullest. In 2014 The Philadelphia Eagles Television Network group created a pathway to perpetual modernization of their storage and asset management technologies through an investment in shared storage, archive, disaster recovery, media asset management, and workflow automation. Four years later the system has undergone further enhancements and modifications to support the team in their growth in the media. This presentation covers the technologies, integrations, and support methods implemented for a continually growing team on a historic journey to a championship, and their navigation of the ever changing landscape of media and communications.
The Bits By The Bay Panel Discussion
5:00 PM to 6:00 PM
Join us for our wide-ranging panel discusion on SVIP, HDR and Media Supply Chain adoption as we discuss implementation challenges and pitfalls. The media industry is on the cusp of enormous change; will we be ready? How do we engage our team members and help them step up to these challenegs? Bring you questions, concerns and ideas to our panel of experts.
Peter Wharton, Happy Robotz
Karl Paulsen, Diversified Systesm Inc.
John McCoskey, Eagle Hill Consulting
Gary Olson, GHO Group
Jason Paquin, Chesapeake Systems
Renard Jenkins, PBS
Rob Goldheim, Discovery Communications
6:00 PM End of Conference Program
The Bits By The Bay After Party
Hard-Shell Crabs - A Maryland Tradition
Thursday 7:00 PM to 9:00 PM
Join your SMPTE managers as we crack some hard-shell crabs at Abner's Crabhouse, across the main street from the hotel. Please let our registration desk know before the end of breakfast Thursday if you will join us so that the restaurant can be prepared. Seating is limited. If you don't know how to eat a hard-shell crab, don't worry. Mayor Wahl and other Chesapeake natives will be happy to show you!
Hosted by: Bruce Wahl, Past Mayor, The Town of Chesapeake Beach