Sara Seidel

Sara Seidel is Riedel Communications’ Senior Marketing Manager for the Americas. Prior to Riedel sara was the Director of Global Marketing at PESA, which specializes in mission critical video distribution systems. Sara received her degree in Computer Science with a Minor in Mathematics from California State University Chico. Sara's 18 plus years in the Video Broadcast industry started at Tektronix in VideoTele.com. From there, she joined Continental Electronics as a software engineer within the TV Transmitter group developing exciter control software. Next, she joined NVISION/Miranda/Grass Valley and was responsible for several projects within the Router Control group, moving on to Imagine Communications' Playout division. Sara has authored numerous papers for NAB, PBS and SMPTE conferences and has been published in Broadcast Engineering and the SMPTE Motion Imaging Journal, receiving the 2012 Journal Award. In 2015, Sara was named TVNewsCheck’s 2015 Technology Woman to Watch. Sara has been active within SMPTE serving on several committees and in the standards community. Sara is a SMPTE Fellow, former SMPTE Vice President of Education, former SMPTE Region Governor, SMPTE Award Chair and a SMPTE Annual Technical Conference Co-Chair.