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    Join Barbara Lange at the SMPTE Club for Women

    March 12, 2021

    As you may know, we are excited to be launching a new program called SMPTE Club.  The SMPTE Club is an informal virtual roundtable concept that brings people together based on a topic.  You can think of it like a book club.  Pick a book/topic and have a discussion while you network with your colleagues.

    Hans Hoffmann will be hosting a SMPTE Club to talk about his vision for SMPTE during his tenure.  Go to our Club page to see all the clubs and register to attend, or request to form one(!), at https://www.smpte.org/clubhouse

    I decided to host a club on women in technology with the specific goal of increasing the number of women in media technology.  I’m not looking to complain about being the few women in a male-dominated field, rather I’d like to help see marked change.  What can we do to really move the needle?  Think working with high school teachers and students to tell them about the career options.  Work with our student chapters to better engage in helping them to find experts and jobs?  There are many actions that SMPTE can take to make a real difference.  Will you join me?

    The SMPTE She/Her Club’s inaugural meet-up is scheduled for Tuesday, March 30, at 14.00 ET.  It’s a simple a zoom meeting where everyone can have a voice, and a webcam.  I’ll have a short topics list, but then it’s just a discussion that hopefully drives to some actions.  And then we’ll see where we end up!  And if you have specific topics of interest, please share in advance. 

    Bring a cup of coffee and let’s talk!

    Hope to see you there,


    PS:  While the topic of this Club is focused on changing the equation of women in media tech, we are inclusive to anyone who wants to participate.  So, yes, men are welcome, too.  So pass it on! 

    Tag(s): Featured , SMPTE Club

    Barbara Lange

    Barbara Lange joined SMPTE as Executive Director in January 2010.   Founded in 1916, SMPTE is the global professional association that supports the technical framework and professional community which makes quality motion imaging available to consumers in a variety of media formats.  Ms. Lange’s portfolio includes executing on the SMPTE Board of Governors’ strategic vision and to ensure the Society’s continued relevance in an ever-evolving media ecosystem.  Under Ms. Lange’s leadership, membership has grown by more than 30% globally, more than 200 leading-edge industry standards have been published -- including industry game-changers such as Interoperable Master Format (IMF), High Dynamic Range (HDR), and Video Over IP -- and the Society has educated thousands of professionals on critical technical topics.  Today, Ms. Lange’s focus is implementing a 3-year strategic business plan that will further SMPTE’s visibility and relevance with an emphasis on attracting a younger and more diverse membership demographic.  In 2015, Ms. Lange led the acquisition of the Hollywood Professional Association (HPA), a leading trade association focused on the application of technology in the creation, distribution and consumption of professional media content; she now also serves as HPA Executive Director.  Ms. Lange holds a BA in Chemistry and German from Washington and Jefferson College, and completed the Executive Development Program at the Kellogg School of Management at Northwestern University.  Prior to joining SMPTE she held executive roles in scholarly publishing at highly respected organizations including Springer-Verlag and the Institute of Electrical and Electronics Engineers (IEEE). Ms. Lange has been recognized by IEEE, Washington & Jefferson College, and honored with TVNewscheck’s 2020 Women in Technology Award for her role in “making a difference in the media industry”.

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