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March 30, 2021

ATSC 3.0 Marches Forward

Madeleine Noland, president of the Advanced Television Systems Committee (ATSC), chuckles when asked to contextualize the status of the ongoing rollout of the ATSC 3.0... Read More
March 29, 2021

ATSC 3.0 Comes to Buffalo

News Briefs The ATSC 3.0 rollout, TV Technology reported recently that the most recent American television stations to deploy the new standard are five Buffalo, New York,... Read More
March 18, 2021

A Framework for New Standard Development

The Advanced Television Systems Committee’s latest standard, ATSC 3.0, paves the way for the next generation of television, with a true convergence of the best capabilities... Read More
March 9, 2021

Rewriting the Broadcasting Rulebook with NextGen TV’s Targeted Advertising

Today the explosion of personalized content available via the Internet and video streaming services has raised consumer expectations well beyond the traditional one-way... Read More
October 29, 2020


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